Shogher Atanesyan

Shogher founded Ardook, an award-winning social startup that provides on-demand laundry services while creating flexible employment opportunities for mothers of children with disabilities through a sustainable business model. She also founded Ardook Data, a Physical AI startup providing real-world data that helps train the next generation of robotics and Physical AI systems. Having built startups in Armenia and Georgia and lived in Silicon Valley, Shogher shares practical insights on social entrepreneurship, innovation, and why solving real human problems can become a startup’s greatest competitive advantage.